Christine Zhang.

An Art Director + Designer based in London, UK. 
Currently in-house at Stink Studios. Listening to this 
playlist and curating on substack.
I. LOEWE Puzzle Bag 10th Anniversary
II. NOCTOWN FM Brand System
III. HOKA Runner's Logic
IV. ROLI Not Just Another Piano Lesson
V. WESLEY JOSEPH Digital Universe
VI. LOEWE Crafted World
VII. ELLA BUTLER Logo & Website
VIII. GOOGLE Find That Thing
IX. LOEWE Logos & Collaborations
X. EXPERIMENTS

VIII. GOOGLE Find That Thing Campaign, Socials, Film


Client GOOGLERole DESIGNER


GOOGLE, 

Our team at Stink Studios partnered with Google to create an energetic social campaign promoting shopping through their app. Departing from Google’s usual brand world, the campaign tapped into the vibrant, pulsing energy of youth culture.

As a designer, I crafted the graphic system that layered over the dynamic motion work - evolving Google’s visual language into something more playful and expressive. By pulling UI elements from the app into real-world contexts, the graphics became bold, bright, and full of character. The campaign launched globally across social and OOH.

Overview

E.  IG.